All About U Adoptions

All About U Adoptions is a licensed, full-service adoption agency offering adoption support, education and adoption services to families and birth parents in Arkansas, Nebraska, North Dakota and South Dakota. Whether a woman is facing an unplanned pregnancy or an adoptive couple is hoping to make their dreams of parenthood come true through adoption, the agency is there to help each step of the way.

Challenge

All About U Adoptions knows an unplanned pregnancy can leave a woman feeling a huge mix of confusing emotions. The agency wanted to reach these women and let them know that they don’t have to be alone while working through those emotions. All About U Adoptions is there to help make the best decision for them and their baby.

Solution

44i created a digital advertising campaign aimed at women who were facing an unplanned pregnancy and unsure of what to do. Our digital team created Search Engine Marketing Ads that encouraged women to reach out 24/7 with any questions they had and promised private, confidential consultation. 

Additionally, the 44i team created Social Media Ads that tried to reach woman facing an unplanned pregnancy. With messaging centered around helping women know their options, the Social Media Ads aimed to help women make the best decisison for their situation.